The things people ask before they hire us.

A written review of what is currently constraining profit in your account, in priority order, with the expected effect of addressing each item.

We look at four things: how the advertising is structured and where spend is leaking; how your listings convert the traffic they already receive; what the margin picture looks like once fees, cost of goods, returns and storage are accounted for; and whether anything in account health, catalogue or inventory is quietly capping the other three.

You get the findings whether or not you go on to work with us. They are yours.

Two weeks from the point we have report access, in most cases. Larger catalogues and multi-marketplace accounts take longer, and we will tell you that at the outset rather than at the deadline.

Read access to your advertising and business reports. That is enough to run the audit, and it is the minimum we ask for.

No changes are made to your account during an audit. If we go on to manage the account, we will ask for the specific permissions that work requires — through a child user account, never your primary login credentials.

No. If your account does not need an agency yet, the audit will say so, and it will say why. Some accounts have a listing problem, a pricing problem or a supply problem that no amount of bid management will fix. Telling you that costs us a client and saves you a year.

A flat monthly retainer, scoped to the size of the account and the work it actually needs. It does not scale with your ad spend, because an agency paid a percentage of spend has a quiet incentive to spend more of it.

The retainer is quoted after the audit, when we both know what the work involves. Quoting before that is guessing.

No, and you should be wary of anyone who does. Marketplace outcomes depend on competitors, seasonality, supply and platform changes that no agency controls.

What we commit to is method and reporting: an agreed metric, changes released in attributable batches, a logged change history, and a monthly written report that names the action taken and the effect observed. If a month goes badly, you will hear it from us with the reason, not discover it in your own numbers.

Waste reduction shows up fastest — spend going into terms that never convert can be stopped in the first fortnight, and that alone moves the margin line.

Structural work takes longer. Campaign restructures need a data window before the new structure can be judged fairly, and ranking movement is measured in months, not weeks. Anyone promising a transformed account in thirty days is describing a bid change, not a strategy.

A monthly written report that connects activity to profit and margin: what was done, what moved, why, and what it changes next month. Not a metrics export with a covering note.

Underneath it, your account is logged daily in Helm, the dashboard we built to run client accounts — so the monthly report summarises a record rather than reconstructing one.

Most clients also take a call every week or two. Some prefer written only. Either is fine; silence is not.

Routine optimisation — bid adjustments, negatives, budget pacing — runs continuously and is logged rather than pre-approved, because asking permission for every negative keyword would make the work impossible.

Anything structural — a campaign rebuild, a significant budget shift, a listing or pricing change — is discussed before it happens. The rule is simple: if it would surprise you to find it in the log, it gets a conversation first.

Your account is yours. It always was. The campaigns, the structures, the naming conventions and the change history stay in your Seller Central and your Amazon Ads account, and we hand over the documentation with them.

We do not build accounts that break when we leave, and we do not hold access hostage on the way out.

United States, United Kingdom and the European marketplaces as our core. We have run seasonal campaign operations across 22 non-US marketplaces on a single account, so multi-country structure is familiar rather than experimental.

Each market keeps its own plan, its own budget and its own reporting in local currency, with the roll-up on top. Running five countries off one blended number hides exactly the problems you need to see.

We have worked on accounts spending a few hundred pounds a month and on catalogues of 2,664 active SKUs. Spend level matters less than whether there is enough margin in the product for advertising to be worth doing at all.

If your unit economics cannot support a paid channel, the audit will say that plainly. It is the most useful thing we can tell some sellers.

Both, including mixed catalogues. Merchant-fulfilled accounts bring their own problem — shipping cost architecture — and it is one we have solved at scale, for a 500-SKU catalogue ranging from poly bags to 110 lb items under MAP-locked pricing.

Then we will tell you, and we will fix that first. A conversion problem is usually cheaper to solve than a traffic problem, and it improves the economics of every campaign running above it.

Buying more traffic for a listing that does not convert is the most common expensive mistake in this channel.

Yes. Some clients have an in-house team that owns brand, content and supply, and want the advertising and account mechanics run by someone who does it every day. That works well, provided the boundaries and the accountable metric are agreed at the start.

No. eProofficials is an independent agency. We are not affiliated with, endorsed by, or acting on behalf of Amazon or any other marketplace, and we will never suggest otherwise to win work.

That independence is the point — our advice is not shaped by a platform relationship we need to protect. We do hold Amazon Ads Academy certification, which is a credential, not an affiliation.